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SockoBlue Media's creative team developed the name, logo , brand identity, collateral, packaging, vehicle graphics and signage for the Socko Energy product line. Socko Energy is the brainchild of Bliss Beverage and Blue Media. The two Tempe, AZ based companies came together in the fall of 2003 to develop an energy drink that appeals to a mass audience without succumbing to the latest "extreme" trends that have saturated the market. Blue and Bliss coordinated multiple research and focus groups to streamline the development process to create a well positioned and great tasting drink. After months of creative brainstorming and over energized R&D meetings the team decided on the color, taste, smell and name of the drink. The end result . . .what you see on the shelves today, a vibrant eye catching can filled with a clean refreshing non-heavy elixir that wakes up the mind and body.
Stadium PartnershipsO : 480.317.1333 / F : 480.317.0277 / T : 866.401.BLUE
