Ever wondered why companies insist that their employees keep their workplaces clean? Not only is a dirty workplace a terrible place to work in, but it also lowers productivity and efficiency. Cleaning up after a day of work is just as important as what you do for a living.

A systematic and productive workplace is not a one-day-affair just because the boss or some prospective clients are around. Sustaining your cleaning tasks is important to improve productivity and increase employee satisfaction.

bluemedia strives to keep a clean workspace not only because it looks good, but because it is step one in ensuring that our clients projects get completed in a timely/accurate manner. Check out our print department, our print staff takes pride in their space and equipment. These folks say late and come in early to ensure everything is in order to start a print run. Organization and cleanliness are keys to a successful and productive company. Taking pride in yourself and your environment are a sure sign of a dedicated employee (and we happen to have a ton here at blue!).

Over the the past 3-4 months bluemedia has been working with Vestar to design, print and install graphics at Tempe Marketplace. The developer planned the outdoor mall to open in stages. This means many of the tenants had unsightly barriers and construction debris surrounding their areas. We printed mesh banners for the barricades and adhesive vinyl for the window graphics to mask the construction during business hours.

GOE is the new colour system launched by the PANTONE®, available from the 1st October.

“With more than 2,000 new PANTONE Colors, the PANTONE Goe System is designed to inspire creativity and fulfill the requirements of a fast-changing, technologically advancing industry. PANTONE Goe is more than a single product with exciting new colors; the System includes modern tools and interactive software to drive collaboration and improve versatility in an increasingly global, multimedia environment.”

Before now, printing and installing graphics on textured surfaces such as brick, stucco, and cinderblock was not popular because of how the vinyl distorted when installed.

Thanks to 3M’s new release of Scotchcal Graphic Film iJ8624 we are now able to turn textured surfaces into prime real estate! The new material uses a special gray colored adhesive that is designed to hide surface color from protruding through the graphics, and to remove easily with a heat gun.

The possibilities for application of this technology are endless!

Above is an example of removable graffiti installed on a stucco wall outside the bluemedia office. A photograph was taken of the wall to capture the color and texture of the surface. That photo was then digitally edited and the graffiti graphics were added.

If your application doesn’t call for a graffiti look, we can also use the material to make signage out of empty wallspace as seen here.

For several years, Columbus, OH-based Nationwide Insurance has executed a humorous TV-, billboard- and print-ad campaign that features the company’s slogan, Life Comes at You Fast, that humorously depicted long-term changes happening instantly to underscore the need to plan and adapt insurance coverage.

Last year, Nationwide enlisted Irving, TX-based t:m, the advertising firm that developed the creative content for the campaign’s other formats, and Orange Barrel Media (Columbus), a billboard-sales company that brought fabrication inhouse, to develop a wallscape for a building that faces High and Spring streets, two primary Columbus thoroughfares.

Their initial wallscape featured a romance-novel theme, but Nationwide wished to push the envelope. Using the photographer’s original image files, t:m used Photoshop® to subtly manipulate the image before sending it to Orange Barrel, which punctuated the design with 100 gallons of paint (PMS-matched to the wallscape’s paint shade) that drenched the wall, parking lot and several prop vehicles below. All told, the spectacular’s area encompassed 15,000 sq. ft. According to Pete Scantland, Orange Barrel’s general manager, eight employees worked on the project for one week. The company output the wrap with 13-oz., mesh material on a VUTEk, a division of efi 5300 solvent-ink printer. He said the project, which will remain in place for approximately six months, would generate approximately 1.5 million impressions monthly. Scantland said, ‘Motorists are getting out of their cars to see if it’s real. The buzz it creates yields a win-win-win situation for the client, t:m and Orange Barrel Media.’